Ez Street Entertainment
"Making It"
~w~
Knowledge, Wisdom, and Guidance
The Radio Edition
by
D. Hamilton
On air
Personality Radio......
Ez
Street Entertainment
"Making It"
~w~
Knowledge, Wisdom, and Guidance
The Radio Edition
by
D. Hamilton
On Air Talent
_____________
Being an on air personality is much harder than the average person could even
imagine.... Picture this.... In some cases you have 12-15 seconds to relate to your audience,
connect with your audience, give a clear concise message as to the one thought
you have chosen to exemplify as IMPORTANT, without ruining the reason you are on
the radio to begin with ( music ) and in this same time frame you have to be
entertaining, informative, passionate about your listeners, consistent with the
mood that is set musically, and you have to be a part of the audio as if you
were part of the recording from the beginning, and always sounding compelling
and unique ........ drawing each listener into each word that you speak, not
losing attention for a second................. this is called being an ON AIR
TALENT.
There are 100's of different variations of what makes up a great on air
personality or on air talent. Just recently I have been producing the Jamie,
Jack, and Stench morning show ( Star 98 Los Angeles ) in Bakersfield, Ca. Jamie
White is an excellent ( Personality ) and she does exactly what your supposed to
do to maintain yourself as a ( Personality )... She relates to her audience,
captivates the listener, and makes people want more.
Welcome to Air Talent
across the nation..... This is another fun part of this book " Making It" where everyday on air talents
tell you their story. They are telling you like it is in Radio Broadcasting.
It's a behind the scenes look into the on air studio. Now you get to see things
from an Air Talent's perspective, real true to heart advice, and a look at the
real work you will be doing in Radio Broadcasting........ You will learn about
where the hottest talent get their knowledge, you will learn how they operate,
where they focus, how they focus, and most important, how to focus. Some of the
best talent in the country from New York, LA, Chicago, Denver, Minneapolis,
Dallas, Houston, and some of the hottest up and coming talents from smaller
markets offer real life information that you can learn from. You will learn
about great places to show prep, software you should get for your home PC, and
most importantly, you will learn in this chapter why it is so hard to get calls
and e-mails from PD's.... You will understand the demanding expectations that
are drawn out from the beginning of this chapter, and you will learn 100 things
you can do to prepare yourself and better yourself to become an on air talent.
Get a pen and a piece of paper to write down information you can study in the
future. You may hear the some of the same messages as you read, and on the other
hand, each air talent will give you some type of knowledge, wisdom, and guidance
from their point of views as to how radio has effected them. One of the features
that this book offers is the ability to read about a typical day in the
profession. REMEMBER
! this is a personality driven business, so everyone you meet and
read about will be different in some sort of fashion..... Some of the
information you read you will learn from, and others you will wonder about, but
all in all, each person in this book will offer you their point of views and
understandings about a business that is 100% exciting and entertaining if you
put your effort into learning. You will be able to learn the ins and outs of
each person's ideology of radio, and in some cases you will learn the basics
building blocks needed to start out too. For instance, Java Joel is one of the
top on air talents in the country as I am writing a part of this book ... January 19th,
2004....... You may have heard of him on Kiss FM in Chicago, Illinois, and if
not, you will get to understand his way of thinking if you want to learn things
you can do to start getting ready to be an on air personality.........
Starting things off is ( drum roll ) Java Joel ( on air talent ) gives you
tips on becoming an air talent of the future......
Perform: If you're still in school...get involved with any
of the performing arts clubs--drama, choir, band. Getting yourself out in front of people will give you a unbridled confidence. Learning an
instrument will teach you the basics of musicality--a trait most better than
average music jocks exhibit. You'll learn the importance of
showmanship (is that a word?) well it is a lifestyle in radio... and the basics
of theatrics. Radio is theatre of the mind and the better you understand that,
the better you will perform. Taking part in the school choir is a good way of exercising
your vocal chords. It wouldn't hurt to get a vocal coach, either.
Read: Be a voracious reader. It's easier than ever to find articles, programming
philosophies, play lists, bios, histories and stories regarding the radio
industry. Reading, in general, will increase the words in your vocabulary which
is incredibly important--especially if you aspire to succeed in the performing
end of the business. Fiction, non-fiction, biographies, the morning
paper...Read as much as you can.
Listen: Listen to all types of radio. CHR, Urban, News/Talk, NPR, Hot AC,
satellite, internet, all genres, formats & eras. Take it all in...Listen.
Don't analyze it ...not yet, anyway. For now...just listen. Also...prepare
yourself for the worst. "Radio" isn't a get rich quick deal. Make sure
you're doing it because you feel you HAVE to do it...because you WANT to do it.
Make sure you're doing it for the right reasons. Prepare yourself...at first
you'll find yourself making shit money. You'll move around from city to city.
You'll work for plenty of megalomaniacs that think they have the Secret To
Radio. Be patient...learn the basics first, hone your craft slowly & surely
and never lose sight. Keep your eye on the prize! :)
Java Joel ( formerly of Kiss FM Chicago ) soon to be on somewhere bigger and
better .......
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_____________________________________________________________________________________________________
The Making it book Series
"Making It"
The Radio Edition
Thank
you for taking the time to read " Making It " I hope you get as much
out of this book as I did writing it !
contact
information
www.ezstreetrecords.com/address.htm
David Hamilton aka Ez Street / along with Jason Brethorst ( web and software designer for www.wearesmart.net ) designed ( 1995 ) and established ( 1996 ) one of the very first record labels for Promotions and Marketing on the internet ( www.ezstreetrecords.com ) to help local talent promote themselves. David Hamilton now offers you this Free E- On Line Book titled " Making It" with a 7 part series of " Making It " books in planning for future free e -on line guidance. David Hamilton would like to send a sincere thank you out to all of you who took time to help write this book. As long as one person reads this material and learns something, the writing of this book has served it's purpose.
Ez Street Records
to help
support up and coming talent
in all forms of musicality
and
artistic
ability
ERE
Ez Street Records and Entertainment
contact information
ERE
Ez Street Records Copyright information
David Hamilton
also offers you a new work in progress
" Making It "
~W~
Knowledge, Wisdom, and Guidance
The
Entertainment Edition
Click above and read this book by
David D
Hamilton ©
2004-2006
Thank you to all of you who took time to share your
radio experiences, this is the start to " Making It " in Radio
Broadcasting, and here is some Knowledge, Wisdom, and Guidance.....
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